Many brilliant things about my dad; his raising of five children, his dedication to his 13 grandchildren, his unwavering and fierce love for my mum, his excellent reputation as a GP. But perhaps what I find most brilliant is his consistent willingness and interest to learn. With me he always wants to know about the latest tech or app or media he could/should be using. But it doesn’t come without frustration; he spent hours setting up their holiday cottage on @airbnb and the amount of times he’s called me asking where his email attachment is?? I have found coaching Instagram to be a larger part of my work recently and I get a real sense of achievement seeing the brands I’ve worked with grow and deliver brilliant content. But this was perhaps my favourite ‘session’; with my dad, over mushrooms on toast and tea, just suggesting a few accounts to follow (if you’re interested I set him up with @lovely_._lydia for Brexit chat, @bowelbabe for sheer inspiration and @mother_of_daughters for the midwifery chat and his fave journo @matthewsyedauthor for all things sport)